Product Strategy Partner

Helping you craft successful product strategies

Working with companies as their product strategy partner, we have helped them lay down a well planned product strategy. While planning strategy our first motive is to make sure that our strategy is in sync with our client’s plan. For the optimal utilization of any strategy, it is important for both the parties to be on the same page. While developing high level plans we try to understand from our client, what they want to accomplish with their product/service, who will be their target audience and what are the company's goal and vision throughout its lifecycle.

A clear and well-thought-out product strategy helps teams to deliver their best work. We then move on to devising plans for developing and designing features and requirements based on the identified goals and objectives, bringing all stakeholders and teams-involved in complete synergy.

Understand Your Business Process, Vision & Expectations

A good product strategy can only be devised along with the key stakeholders. We conduct extensive study of client’s expectations and map out what they want to achieve

Study Market Trends and Customer Dynamics

We conduct a quantitative and qualitative market research along with competition analysis (if required), to bring insights from focus groups. Providing a wide-ranging and deep-diving background analysis, guiding the next steps.

Test Your Business Idea

We conduct extensive testing of your business idea on various grounds and also Create Proof of Concept (POC) if required. Idea testing helps us validate the elements that are involved during execution of the product strategy.

Create High Level Product Strategy

We create following documentation in a collaborative process to prepare the product roadmap.

- Functionality Specification Document (FSD)
- User Stories ...

- Recommended Technical Architecture (for Frontend and Backend)

- Application Architecture (With structure of modules and process flows)

- Third-party tools & integrations (e.g. Firebase Crashlytics)

- DevOps plan & cost

- Proposed team-roles

- Schedule & Sprint plan

- Feature breakdown and effort estimation at an epic level.

- Cost Estimation (after feature prioritization)

- Estimated maintenance costs (infrastructure and application)

- Non-functional requirements (outlining key decisions for handling things like: Scalability, Availability, Concurrency, and Security.

To stay ahead of the game, we always stay technically updated and make sure that we work on the latest technologies and trends that best fit the product and goals.

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